THE PUPPY MANUAL
(Licenses available for either print-only or
print and digital distribution)
To provide the best, up-to-date advice to your clients, tailored to your business, you need ‘The Puppy Manual’ by
Dr Jen Nesbitt-Hawes BVSc MVSt MANZCVS (Veterinary Behaviour).
This 100-page Manual is provided to your business as pdf file. It covers everything a new puppy owner needs to know including:
Reading body language (and being able to detect early signs of anxiety or discomfort)
Socialisation (how this should be approached – not just ‘exposure’ but monitoring closely to ensure positive experiences)
Appropriate training methods (what is positive reinforcement, why we use it, and how to teach puppies)
Troubleshooting (common puppy behaviour problems and what to do about them)
It also discusses health care, crate training, toilet training, how to use a reward marker, and setting puppies up for success.
Best of all, it is customised to your business. It will have your logo and business name, on the front page and header. It will have your contact information inside. If you happen to stock any of the products mentioned (enzymatic cleaners, soap free shampoo, Kong toys or other enrichment devices, walking harnesses, dental chews etc), then your puppy manual can direct clients to your business. If you have a particular protocol for what happens on the day of desexing, or if you offer agility classes, or want to add in any other details, the Puppy Manual will be edited to reflect that, and make it yours.
There are two license options available:
STANDARD LICENSE (PRINT DISTRIBUTION ONLY): AUD $475. You will be given ongoing copyright permission to distribute printed versions of the entire manual to your clients, or print off individual pages to use as behaviour handouts. The digital document is not for distribution, nor may any version be made available for resale.
EXTENDED LICENSE (PRINT AND DIGITAL DISTRIBUTION): AUD $825. If you'd like to distribute the Puppy Manual digitally to your clients - this option is now available with the Extended License version!
The Extended License version gives you more flexibility. It has larger font size for reading on mobile devices. It contains hyperlinks to suggested books, YouTube videos and helpful websites. Save trees and printing costs, too!
For a detailed comparison between the two license versions, please click here.
TERMS AND CONDITIONS
By purchasing The Puppy Manual, you agree to the following terms and conditions:
1. Pet Perspective maintains a force-free philosophy, using positive reinforcement methods to help pets and their people. When editing or utilising Pet Perspective products, behavioural advice must be in keeping with this philosophy.
2. a) STANDARD LICENSE (PRINT DISTRIBUTION ONLY): You will hold ongoing copyright permission to distribute printed copies of the entire document, or printed selections to use as handouts. You may not distribute the digital version of the manual, or its contents.
b) EXTENDED LICENSE (PRINT AND DIGITAL DISTRIBUTION): You will hold ongoing copyright permission to distribute both printed and/or digital copies of the entire document, or selections to use as handouts, to your own clients. You may share either via print OR electronically to individual clients (i.e. by email, private link, or dropbox invitation). You may not make any part of the digital version of the document available for access by the general public.
3. You may not onsell The Puppy Manual in any form, to any third party, without the express permission of the author.
4. Editing the document is encouraged, however in order to protect the integrity of the document, all edits to the The Puppy Manual must be approved by Dr Jen Nesbitt-Hawes. You may not edit or make additions to the document without permission.